The problem
Most small businesses know they should email their customers, but the newsletter becomes a monthly chore and then stops.
Step by step
- List what actually happened this month: new products, events, a useful tip, a customer question worth answering.
- Pick one main story. Newsletters with one clear point get read.
- Ask the AI for a draft in your tone, plus five subject lines.
- Cut anything that sounds like an advert for an advert. Add a real photo.
- Send a test to yourself on your phone before sending to the list.
The prompt
Write a short email newsletter for {business name}, a {type of business}.
Main story: {main story}
Other news (one line each): {other news}
Tone: {tone}
One clear call to action: {call to action}
Under 250 words. Then suggest 5 subject lines under 45 characters, none in capitals or with fake urgency.
Replace the {highlighted} parts with your details, or fill them in with the prompt builder.
Check before you use it
- Dates, prices and links are right.
- The subject line matches what is inside.
- There is an easy unsubscribe link (your email tool adds it).
Privacy
- Do not paste your subscriber list into an AI tool.
Do’s and don’ts
Do
- Send on a regular rhythm, even if it is only monthly.
- Write like you talk to a regular customer.
- Look at which links people click and do more of that.
Don’t
- Buy email lists or add people who did not sign up.
- Use fake urgency like "last chance" every month.
- Send AI drafts without reading them aloud once.
When not to use AI for this
Messages about price rises, data breaches or anything sensitive deserve to be written by you, line by line.
Tools that can help
We are not paid by any of these companies, and we list well-known options, not a ranking. Features and plans change; check the provider’s site and its data terms before you sign up. See all AI tools by category.
Useful for
Retail shopsFitness studios and gymsOnline storesNonprofits and charitiesInsurance agenciesTravel agents and tour operatorsTutors, trainers and small schoolsVeterinary clinics
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