
Where AI helps most
What happens before, during and after a shoot.
Open the playbook →Package proposals from enquiry notes.
Open the playbook →Turn one shoot into many posts.
Open the playbook →Stories of real shoots, with permission.
Open the playbook →Clear packages clients can compare.
Open the playbook →AI tools worth a look for photographers and videographers
We are not paid by any of these companies, and we list well-known options, not a ranking. Features and plans change; check the provider’s site and its data terms before you sign up. See all AI tools by category.
Do’s and don’ts
Do
- Keep your own style as the reference for AI edits.
- Back up originals before batch edits.
- Disclose heavy AI edits in commercial work.
Don’t
- Use generative fill to change what happened at an event.
- Train tools on clients’ photos without permission.
- Show AI-generated images as your portfolio.
Watch out for
- Be clear with clients about any AI editing.
- Model releases and usage rights still apply.
General guidance, not legal or professional advice. Check your industry’s rules and your tools’ data terms.
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