Photo: Joseph Mischyshyn, CC BY-SA 2.0, via Wikimedia Commons
Where AI helps most
1
Reply to customer emails faster
2Check-in, parking and Wi-Fi answers from a facts sheet.
Open the playbook →Reply to online reviews
3Thoughtful replies on booking sites and Google.
Open the playbook →Translate messages and documents
4Reply to guests in their language.
Open the playbook →Rewrite your website pages
5Accurate room and listing descriptions.
Open the playbook →Write standard operating procedures
Cleaning and turnover checklists.
Open the playbook →AI tools worth a look for hotels, b&bs and holiday rentals
CloudbedsHotel management system for bookings, channels and guest messaging.
Canary TechnologiesGuest messaging, check-in and AI webchat for hotels.
DeepLHigh-quality translation of text and whole documents.
Google Business ProfileYour listing on Google Search and Maps, where you post updates and reply to reviews.
CanvaDesign tool with AI features for images, layouts, resizing and short copy.
We are not paid by any of these companies, and we list well-known options, not a ranking. Features and plans change; check the provider’s site and its data terms before you sign up. See all AI tools by category.
Do’s and don’ts
Do
- Keep one facts sheet for every room or property.
- Reply to every review.
- Use real, recent photos.
Don’t
- Use AI-enhanced photos that make rooms look bigger or newer.
- Share guest details with AI tools that are not approved.
- Let a bot handle complaints or emergencies.
Watch out for
- Listings must match the real rooms and amenities.
- Guest data is personal data.
General guidance, not legal or professional advice. Check your industry’s rules and your tools’ data terms.
Tips from travellers
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Questions from readers
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